Your Blog’s About Page, Your Vision, Your Thesis
February 26, 2008
A blog’s "About" or "About Me" page is considered to be one of the most important pages on a blog. The argument is that, with an About page you are able to communicate to blog visitors who you the blogger are and what your blog is about. With a well crafted About page, that describes the remarkable benefits of reading a blog, blog visitors can be converted to blog readers.
A blog’s "About" page is much more than simple landing page. Its value goes beyond enabling visitors to learn something about the blog. An About page’s true value is that it can be used to communicate the blogger’s vision for the blog. At its essence, an About page can be used as a thesis statement that helps guide the content and structure of the blog.
TzuVelli launched only a few weeks ago. I knew that I wanted the blog to be about learning how to make money online, becoming a successful blogger, and in general leveraging the Internet to earn an income. But, when TzuVelli launched I hadn’t completely formulated that vision. Because I had not clearly formulated my vision for the blog, its focus was scattered across 16 different categories. Once TzuVelli launched I realized that its focus was too broad. I needed to create a clearer focus. I knew I needed to make some changes.
As I was figuring out what changes I needed to make I caught myself continuously referring back to the About page. Once I recognized what I was doing, it dawned on me that an "About" page is very similar, in function, to that of a thesis statement. If a thesis statement is well crafted, it will help keep you focused on the purpose of the essay. The same is true for a well crafted About page.
Taking cues from TzuVelli’s About page I was able to sharpen the focus of the blog. I reduced the number of categories from 16 to 4. This simple step reduced the stress I felt about creating content. It has enabled me to focus more clearly on my goals for the blog. And, I now have more time to be creative, and finish all of those to-do’s that keep piling up.
Have you gone beyond the basic elements on your About page? A good About page is one that reaches out and makes a connection with visitors. It motivates them to return to your blog, or subscribe to your blog. But, the perfect About page acts as a thesis statement for your blog. A perfect About page acts as a guide helping you to stay focused on your vision for your blog.
Related Posts
- TzuVelli has been open for only one week. All of you who were here on opening day know that it launched only partially completed. I was very embarrassed by this. But, I had little choice in the matter. I had already miss...
- Terms of Service: I reserve the right to change these terms at any time for any reason and without prior notification. Copyright Notice: All material either published at TzuVelli.com or syndicated through RSS is copyr...
- I have not had as much time as I would have liked to devote to TzuVelli. What little time I have had has been devoted to creating the resources for each category. Honestly, I created the category resources because I am ...
- Affiliate marketing is one of the easiest ways to start making money online. However, there are considerable challenges to becoming a successful affiliate marketer. One of the biggest challenges for affiliate marketers ...
- Its been about 2 weeks since I posted at TzuVelli. My Goal for this blog is for it to be a place that I can learn about blogging, Internet marketing, blog promotion, making money online and maybe connect with other peopl...
- Digg is the undisputed 800 lb. gorilla of social media sites. Hands down, Digg is the winner when it comes to the amount of traffic it can push to your site. However, Digg is a tough nut to crack. Its culture is less fo...
- In my last post Changes in Focus And Making Real Money I spoke about some recent changes in my thinking about making money online and how that had inspired me to make a few changes here at TzuVelli. When I first started...
- TzuVelli.com is about exploring and developing the knowledge and skills necessary to create and implement strategies to become a professional blogger and run a successful blog. What are the best tools to build promote an...
- StumbleUpon is arguably one of the most popular social media web-sites on the Internet. Its success and popularity are largely due to its unique combination of social discovery, social networking and social bookmar...
- In the last post "Why were My BANS Sites Deindexed By Google" I wrote about how several BANS sites that I recently built on INFO TLDs had been deindexed. In that post I outlined some of the potential reasons fo...
Comments
3 Responses to “Your Blog’s About Page, Your Vision, Your Thesis”
Leave A Reply
Or, Subscribe via email.
Most Popular Articles
- Your Ultimate StumbleUpon Resource
- Build Traffic With Forums: 6 Key Forum Characteristics
- 14 Lessons Learned From A Nearly Failed Blog Launch
- 5 Phases Of Mastering A Skill
- 12 Reasons To Start A Local Niche Blog
- Your Blog's About Page, Your Vision, Your Thesis
- Keyword Research For Keyword Sniping
- Making Money With Keyword Sniping
- The Truth About Making Money Online
- TzuVelli Phase One Finally Complete
Top Commentators
- Bowling Balls For Sale (2)
- Beau (2)
- John T. (1)
Hi - Reducing the categories was a smart idea. I also did that when I switched to the Revolution theme and it looks much neater.
I like what you’ve done here - the theme looks excellent. I’m still trying to learn it and tweak it.
That’s a great insight. I actually don’t have an About Me page on my blog or website yet, though I’ve been meaning to put one up. Maybe it’s time to stop procrastinating and start doing!
@Cath: I think the Revolution theme is awesome. The types of customizations you can incorporate are only limited by your imagination.
@Joshua: A well written About page can be a little bit of work. But, the return is well worth the invested time.